Planet Fitness
Fitness that starts where you are.
No entry stake
Planet Fitness Fans First Rep Club
Up to $2 brand creditEvery clip from this game wears the Planet Fitness badge.
Not affiliated with or endorsed by Planet Fitness.
Cadoo for gym chains
The Gym Chain Arcade
Verified fitness games for multi-site gym chains. Keep members training on the days they cannot get in.
A chain’s churn is a calendar problem, not a competition problem. These games keep the membership active between visits, at every location.
Built for operators, not logos.
Games and copy are Cadoo originals. Not affiliated with or endorsed by the named brands. Cadoo for brands
1
No entry stake
Arcade games cost nothing to enter. Tap Play and join in the Cadoo app.
2
CadooVision verifies the work
Reps counted on camera; steps from Apple Health or Health Connect. No honor system.
3
Finish & share
In-app brand credit goes to winners while the funded pool lasts (spends on skins; not withdrawable), plus a skinned clip your friends can join from.
Brand games
One private arcade series per brand, self-renewing between rounds. Tap Play to join in the app. Tap Learn more for shareable examples, sponsor benefits, and the full brand story.
Play now
3 open
No entry stake
Planet Fitness
Planet Fitness Fans First Rep Club
Up to $2 brand credit
No entry stake
Life Time
Life Time Fans Everyday Athlete
Up to $10 brand credit
No entry stake
Gold's Gym
Gold's Gym Fans Iron Standard
Up to $10 brand credit
Brands on this shelf
No entry stake
Life Time
The club as a destination: train, recover, stay all day.
No entry stake
Life Time Fans Everyday Athlete
Up to $10 brand creditEvery clip from this game wears the Life Time badge.
Not affiliated with or endorsed by Life Time.
Crunch Fitness
Serious training, zero attitude.
No entry stake
Crunch Fans First Rep Streak
Up to $3 brand creditEvery clip from this game wears the Crunch Fitness badge.
Not open right now
Learn more
Not affiliated with or endorsed by Crunch Fitness.
Equinox
A high-performance standard, held daily.
No entry stake
Equinox Fans Standard
Up to $10 brand creditEvery clip from this game wears the Equinox badge.
Not open right now
Learn more
Not affiliated with or endorsed by Equinox.
24 Hour Fitness
The California big-box original: full service, always open.
No entry stake
24 Hour Fitness Fans Results Your Way
Up to $5 brand creditEvery clip from this game wears the 24 Hour Fitness badge.
Not open right now
Learn more
Not affiliated with or endorsed by 24 Hour Fitness.
Anytime Fitness
The world's largest gym franchise: one key, six thousand doors.
No entry stake
Anytime Fitness Fans Any Hour Club
Up to $5 brand creditEvery clip from this game wears the Anytime Fitness badge.
Not open right now
Learn more
Not affiliated with or endorsed by Anytime Fitness.
Gold's Gym
The Mecca of bodybuilding: sixty years of serious iron.
No entry stake
Gold's Gym Fans Iron Standard
Up to $10 brand creditEvery clip from this game wears the Gold's Gym badge.
Not affiliated with or endorsed by Gold's Gym.
PureGym
Europe's value giant, now open in New York and New Jersey.
No entry stake
PureGym Fans Open Door Core
Up to $5 brand creditEvery clip from this game wears the PureGym badge.
Not open right now
Learn more
Not affiliated with or endorsed by PureGym.
In the news
Gym revenue grew 10.7% worldwide in 2025
HFA data shows global fitness operators grew revenue 10.7% in 2025 despite rising costs, with the US market reaching $22.4 billion. Revenue rose faster than membership, which grew 6.9%.
Read at Fitt Insider ↗Run one of these?
What gym chains get
Gym chains keep the name in the workout: less churn, more retention, growth from the people who already train, and no brand decay into a merch drop.
- Retention. Clients drift after the intro pack. The game keeps them on the calendar between visits.
- Churn. The back door closes when a live streak and a weekly goal with friends give a reason to stay every week.
- Growth. Skinned clips land in the group chat and bring friends who were not members. The skin is on the clip. The people who train become the marketers.
- Brand decay. When the name lives only in a drop, it fades. Verified workouts keep it in the work. Rewards spend on skins in the app. In-store redemption is not live.
Why brands sponsor Cadoo games
You get a UGC engine: skinned workout clips and completion cards players share, marketing that moves because someone actually did the work. See full examples on each brand page.
Skinned workout clips
Every verified set can produce a shareable video with your brand skin on the athlete. Players post proof: you get authentic UGC without a production shoot.
Branded completion cards
First-set and win moments mint cards with your name and colors. Feed-native, screenshot-ready, built for Stories and group chats.
Players as distributors
Friends commit and sweat together. Each share carries your brand into their network: marketing that moves because someone actually did the work.
Measurable engagement
CadooVision-verified reps (and health-synced movement where used) mean real activity, not vanity check-ins. Consistency you can point to.
Private, renewing arcade games
Link-gated series that self-renew. Control the shelf, keep the brand story live, cycle games as pitches land.
Fitness games, by category
Every category feels a different version of the same problem: the customer stops moving, and the brand stops being part of her week. Here is what a branded game does about it: pick the shelf you live on.
Fitness Games for Wearables & Recovery
The band measures everything and moves no one. Data-rich, action-poor, and when the daily score stops feeling like a reason to train, the subscription is the next thing to go.
Turn the metric into a game
Readiness, strain and sleep stop being charts and start being the reason she trains today: inside a game wearing your name.
Verify what the wrist cannot see
Pushups, squatups, situps, dipups and pullups are counted on camera. Steps come from Apple Health or Health Connect. Nothing runs on the honor system.
Give the subscription a job
A member playing your weekly game has a live reason to keep paying past month three: the renewal defends itself.
Reps are counted on camera; steps come from Apple Health or Health Connect. Privacy · Terms
Fitness Games for Studios & Gyms
You own the hour she is in the room and lose the six days she is not. Lapse, not cancellation, is what quietly kills LTV: you never lost her heart, you lost her calendar.
Stay her coach between visits
Verified home workouts under your name on the days she cannot get in: the relationship survives work, kids and travel.
No entry stake, earned not bought
A front-desk QR opens your branded game. No purchase, no points card: she earns the reward in sweat, and every rep is proof.
The reward walks her back in
What she earns becomes credit with you, and the clip in her group chat brings a friend whose first visit happens at her side.
Reps are counted on camera; steps come from Apple Health or Health Connect. Privacy · Terms
Fitness Games for Apparel & Footwear
Fitness became fashion. The brand lives in the fit pic and the drop, not in the workout, which makes the connection aesthetic, seasonal and easy to switch.
Your kit is the outfit in the clip
Every CadooVision-verified workout renders wearing your skin: the look and the work in one shareable, not a logo stuck on a stock photo.
Proof-of-work UGC, not ad spend
Real reps, real sweat, posted by the athlete because she is proud of it. The marketing is the workout.
Make them earn the drop
Tie a release or a reward to verified work instead of a refresh button: scarcity that means something.
Reps are counted on camera; steps come from Apple Health or Health Connect. Privacy · Terms
Fitness Games for Equipment & Connected Fitness
The hardware sale is one moment; usage is the whole business. Idle equipment is a churned subscription, a dead referral, and a returned unit waiting to happen.
Streaks that need the machine
Games built around showing up turn a purchase into a habit, and a habit into a renewal.
The relationship travels
CadooVision-verified bodyweight work counts on the road, so a hotel week does not break the streak or the subscription.
Owners become the demo reel
Every completion renders a branded clip and card. Your best marketing is the customer who actually uses it.
Reps are counted on camera; steps come from Apple Health or Health Connect. Privacy · Terms
Fitness Games for Races & Events
You own registration day and race day, and almost nothing in the sixteen weeks between: the exact window where the did-not-start is decided and where sponsor value is invisible.
Make the build-up a season
Training blocks become verified games under your name, so the months before the start line belong to the event.
Registrants train together
A shared scoreboard and branded receipts turn a mailing list into a cohort, and cohorts show up on race day.
Year-round presence, repeat entries
One weekend becomes twelve months of branded proof-of-work, feeding next year’s registration and your sponsors’ reach.
Reps are counted on camera; steps come from Apple Health or Health Connect. Privacy · Terms
In-app brand credit spends on skins today. In-store and online redemption stay not yet active until we set up a Cadoo Brand account and certify checkout. Activate your Brand account →